Susannah Schofield

Susannah Schofield – Director General of Direct Selling Association UK

Susannah Schofield OBE is a dynamic business leader, entrepreneur, and keynote speaker recognised for her expertise in driving growth through innovative strategy and insight. Rising to Commercial Opportunity Director at Royal Mail, she spearheaded initiatives that generated over £290 million annually before launching her own ventures, including Pitch Sport. Today, she serves as Director General of the Direct Selling Association UK, shaping the future of the sector. Honoured with an OBE for business services, Susannah is a sought-after international speaker on revenue generation, leadership, and transformation, inspiring audiences with actionable strategies for sustainable success.

Credentials and Impact

Susannah began shaping her career with board-level experience as Non-Executive Director at Cohesion Marketing by Design while advancing through senior roles at Royal Mail. Her leadership expertise later saw her join the Government Board of Business Innovation and Skills Advisory Panel, where she influenced national enterprise and growth strategies.

Building on her corporate success, Susannah became Founder and Owner of Pitch Sport, an innovative fan engagement platform using technology to strengthen the relationship between clubs and supporters. Alongside her entrepreneurial ventures, she served as Editor-in-Chief of Key Women in Business Magazine, a publication dedicated to highlighting female leadership and business achievement.

Her entrepreneurial achievements were recognised with awards including Start-Up Business of the Year and the Excellence Industry Award, as well as finalist status for The Business Parent of the Year. These accolades cemented her reputation as an innovator and changemaker in business.

Today, Susannah holds the position of Director General of the Direct Selling Association UK, where she advocates for the industry and drives its strategic growth.

Publications and Media

Susannah is the author of ‘Mind the Gap: Creating Your Successful Business Strategy’, a practical guide to building and sustaining growth. She also developed the Dice Matrix Model, a framework for aligning business operations with customer needs. Beyond her book, Susannah has contributed articles to business publications and appeared on BBC News, Sky News, and ITV, where she shares expert insights on leadership, innovation, and business growth.

Why Book Susannah?

Booking Susannah means securing a speaker who blends strategic expertise with an engaging, relatable delivery. With a career spanning senior corporate leadership, entrepreneurship, and sector-wide advocacy, she has a proven record of driving transformation and unlocking revenue growth. Her talks go beyond theory, offering audiences practical strategies they can implement immediately.

A certified Prism Neuroscience Practitioner, Susannah weaves behavioural science into her sessions, helping leaders understand motivation, communication, and team dynamics. This unique approach resonates strongly with diverse audiences, from executives to entrepreneurs.

Her ability to inspire has seen her deliver keynote speeches across the UK and internationally, where she challenges audiences to rethink how innovation drives growth. Susannah’s storytelling, combined with her actionable insights, ensures lasting impact. Whether for a leadership summit, corporate conference, or industry event, she leaves audiences motivated and empowered to embrace change.

To book Susannah to speak at your event, call SpeakOut on +44 (0) 20 8914 8966. Alternatively, complete our contact form to begin your enquiry

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