Marketing Speakers

How is Marketing Changing?

Marketing is rapidly changing, driven by shifting consumer behaviour and technology. Today, 45% of European Gen Z prefer influencer recommendations over celebrities or peers, while 75% of people seek purchasing advice on social media. At the same time, AI is reshaping strategies, with 60% of marketers already using it in influencer campaigns.

Source: Digital Marketing Institute

What is the Importance of Marketing in Business?

Marketing is vital to business growth because it connects products and services with the right audiences in meaningful ways. Today, personalisation is at the heart of effective marketing, allowing companies to tailor experiences that build loyalty and trust. Research shows that businesses growing faster generate 40% more of their revenue from personalisation, highlighting its role as a powerful driver of customer engagement, long-term relationships, and sustainable competitive advantage.

What Topics Can a Marketing Speaker Cover?

Marketing speakers can cover a wide range of topics designed to help businesses stand out and grow. They often explore branding, customer engagement, digital transformation, and the power of storytelling in connecting with audiences. Many also share insights on social media strategies, influencer marketing, and the impact of data and AI on consumer behaviour. By addressing both timeless principles and emerging trends, they equip organisations with tools to adapt, innovate, and achieve measurable results.

To hire a marketing speaker, contact SpeakOut today! Complete our online contact form to begin the booking process.