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Jack Parsons is a leading voice in youth advocacy. He is also an award winning entrepreneur who has been named one of the UK’s kindest leaders by the Financial Times newspaper.
Superhand (previously known as Youth Group):
Jack Parsons is the CEO of Superhand formerly known as The Youth Group. This is a company he started to enable millions of young people to access jobs, skills and mentors. Jack started Youth Group to enable millions of young people to access jobs, skills and mentors which has become one of the UK’s largest youth communities. With over twelve million social media engagements, he’s also known as The UK’s Chief Youth Officer, a public figure that champions the interests of young people across the country.
Jack is also an international advisor on youth to Governments. He is also one of the 6 official ambassadors for homelessness with the Big Issues Group. Additionally, Jack also sits on the advisory board for co-op group. He is also a non executive director for the lord mayor of London’s apprenticeship company. The company is known as the Association of Apprentices.
Early Days:
He grew up in a single parent household. Suffering from dyslexia and with a mother who was an alcoholic. Being from a social mobility background, Jack Parsons found it tough to say the least. There were a lot of setbacks and also a lot of disappointments when he entered the world of work. This made Jack decide to do something about it and he committed his twenties to enabling young people to thrive. He also realised too many young people, like himself were being held back and not judged on any ability they might have.
Kind, real, and also people-oriented. These words describe Jack Parson’s values and the way he approaches his work. They are also what has led him to be recognized for several awards including, Young Digital Leader of the Year and Top 15 Young People to Watch. He was also named A Face of a Vibrant Economy.
What’s happening in 2024:
In March 2024, Youth Group underwent a rebranding transformation and emerged as Superhand. The transition signifies Superhand’s commitment to evolution and adaptability within the dynamic digital landscape. While “youth” has always been central to its identity, the rebranding aims to create a welcoming space for individuals aged 18 to 30 and beyond. This strategic shift also reflects Superhand’s dedication to inclusivity and accessibility whilst also ensuring that its platform resonates with a broader audience.
‘Superhand’ is a non-profit that falls under this new venture. The aim is the creation of a community of 2 million young people, connecting 400,000 of them with work experiences. Accomplishing this, is by means of mentorship programmes, internships, and apprenticeships, amongst others.
“My mission is to change the world for young people (under 30’s) starting by creating 2 million career experiences in the United Kingdom before taking this mission globally.” – Jack Parsons
Awards:
Jack has received a number of awards during his young career, namely the “Young Digital Leader of the Year” Award, “The 100 Faces of a Vibrant Economy” and also the “Most Connected Young Entrepreneur”. These were for 2017 alone.
Jack Parson’s online profile sees him reach over 8 million people per month. This is achieved via platforms such as LinkedIn and Twitter. He is also frequently invited to speak at high-profile events. Amongst audiences addressed he includes Google, EY, and Evening Standard, with upcoming events for 2018 at YMS and also the B2C Marketing Expo. Thought-provoking and amusing, Jack Parsons tailors his talks to his specific audience.
Current speaking topics:
- Young Entrepreneur
- Mental health
- Cost of Living
- Personal Brand
- Social Media & Marketing
- HR, People and Recruitment
- Talent & Young People
- Future of the Workplace and Tech
- Start-Ups
Testimonials:
“Jack is a passionate visionary with the will it takes to move the world and build an army behind him.” – Craig Fenton, Director, Strategy & Operations, Google UKI
“Jack Parsons embodies all that is great about the millennial generation – he has boundless energy, limitless ambition, and a fizzing entrepreneurial spirit. His enthusiasm is infectious. It’s a pleasure to work with him and support his goal to connect 2 million young people with new opportunities.” – Matt Hyde, Chief Executive Office, Scouts
